Plant-based beef flavoured mince made from soya protein (31%)
Cooks in 5 Mins from Frozen
100% Plant-Based
High in Protein
High in Fibre
High in Iron & Vitamin B12
Suitable for Vegetarians & Vegans
Veggie Mince
93% less saturated fat than beef.
Meat Free Mince
If you’re thinking, “Wait… how is THIS™ plant-based?” We get it. Let us explain. THIS™ Mince. Rich. Juicy. Comforting. Meaty. That hearty texture? Plant protein made to hold its bite. No mush here. That classic beefy taste? THIS™ will fool even the most ardent of carnivores. With**93% less saturated fat than beef. Plus... protein, fibre, iron and B12 (we know, it's quite the list). It's the smarter swap even your grandad couldn't argue with. Whether it's piled onto pasta, batch-cooked into a chilli, crisped up for beef tacos or polished off the next day (arguably even better). THIS™ is all the beef without the bull. **93% Less saturated fat compared with a standard beef mince of the same weight
Find out more about us here: https://www.this.co/products
The cringey AI description of us was actually funnier than anything we'd have written here: How would you describe This™ in a funny way? You could say that This™ is like the ultimate and daring undercover secret agent in the food world - dressing up in perfect disguise as pork, chicken and beef, but without any of the actual animals involved. It has a license not to kill, but to fill - your belly.
Certified B Corporation
One portion (93g) contains: Typical Values
*of an average adult's Reference Intake
Typical values per 100g: Energy 727kJ/174kcal
*RI = Reference intake of an average adult (8400kJ/2000kcal)
| This pack contains 3 Servings | Per 100g |
|---|---|
| Energy kJ | 727 |
| Energy kcal | 174 |
| Fat | 7.5g |
| (of which Saturates) | 0.6g |
| Carbohydrate | <0.5g |
| (of which Sugars) | <0.5g |
| Fibre | 8g |
| Protein | 22.4g |
| Salt | 0.7g |
| *RI% = Reference intake of an average adult (8400kJ/2000kcal) | |
| One pack contains 3 portions |
RI= Reference intake of an average adult (8400 kJ / 2000 kcal)
| This pack contains 3 Servings | Per 100g |
|---|---|
| Iron | 4.9mg (35%)* |
| Vitamin B12 | 1µg (40%)* |
NRV = Nutrient Reference Value
For allergens, including Cereals containing Gluten, see ingredients in bold capitals.
Suitable for Vegans
Suitable for Vegetarians
High in Protein
High in Fibre
High in Iron & Vitamin B12
Cooking instructions: Shallow Fry
How to cook This™ For best results cook from frozen. Adding to sauce: Heat sauce until fully warmed through, then add the frozen mince. Cook for 3 minutes whilst stirring on a medium heat. Pan fry on medium heat using 1 tbsp of oil for 5 minutes. Ensure product is piping hot before serving. Not suitable for microwave cooking.
Packed In United Kingdom
Keep frozen. Do not refreeze once defrosted. Once thawed, use within 24 hours.
Whole Packaging: Recycle with bags at large supermarket - Don't recycle at home
This™, The Clockwork Building, 45 Beavor Lane, London, W6 9AR.
Item code: 8207645
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